Want to know how to make in-house marketing research part of your company’s growth strategy? Don’t be a “trivia-loving” contractor. This is like casting a bait-less hook and hoping to get lucky with a fish dumb enough to swim by and get their fin hooked. Instead, use the real bait of a contractor’s success; marketing research; and start today to begin hauling in more work, the type of work you want, and move your company to new heights of success, expansion, and profitability!