Tag Archives: marketing

[AUDIO] Market Research Chapter 8: Seeking Out New Customers

Don’t limit yourself to what you’ve “always done” when it comes to promoting your business. There are tools out there that can help you connect with new clients – and at relatively low cost to you. Whether it’s online connects, print advertisements or trade show attendance, take some time and start planning which tools you will use to expand your client base.

Learn more in today’s podcast from Pinnacle Development Group’s, “Market Research 101: A Coach’s Guide for Construction Companies.”

[AUDO] Market Research Chapter 6: Basics of Customer Survey Research

Customer survey research can go a long way towards improving your relationships with your current clients. Not only that, you can use these surveys to pick up on clues to help in your business development efforts.

Learn how to plan and develop your own surveys to benefit your company!

[AUDIO] Market Research Chapter 5 – Keeping Tabs on Government Actions: Taxes, Bonds, and the Ever-Evolving Regulations

No matter your political leanings, government actions will continue to be a factor in all of our operations. Instead of complaining or praising certain actions, market research can help you confront the challenges head on and be ready for changes that are certain to come your way.

Learn more in Chapter 5 of “Market Research 101: A Coach’s Guide for Construction Companies.”